Rolex Daytona, Reference 16528

Screen Shot 2019-09-27 at 10.46.58 AM.png

Photo: sotheby’s


The Rolex Daytona with Red Dial and Suspended Logo Reference 16528

his exceptionally rare and highly important Rolex Daytona with Zenith movement and blood-red dial with suspended logo. This historically important wristwatch was discovered for the very first time only recently, is fresh to the market and previously unknown.

The case carries an E series serial number, indicating the manufacture year of 1990. The reference number 16528 is also the reference number used for the known porcelain floating Cosmograph dials.

The automatic Rolex Daytona was first introduced to the market in 1988. This new model completely changed the concept of a sports chronograph. The movement was powered by the celebrated Zenith El Primero caliber 400 mechanism.

Photo: sotheby’s

There are many interesting attributes to this watch that make it highly unusual. The dial is the only known example to be finished with a deep red color that is stamped on the reverse with the Singer signature and feet that are consistent with other suspended logo dials. What highlights it even further is the suspended logo and inverted 6 within the 12-hour register, again, consistent with other porcelain floating Cosmograph dials. Further rendering this watch exceptional is the wonderful state of preservation throughout with very sharp case lines, hallmarks and bracelet.

Dial: red
Calibre: cal. 4030 automatic, 31 jewels
Case: 18k yellow gold, screw down case back
Case number: E333654
Closure: 18k yellow gold Rolex Oyster bracelet and folding clasp
Size: 40 mm, bracelet circumference approximately 180 mm
Signed: case, dial and movement

for more visit sotheby’s